Couponing 101

COUPON LINGO

  • blinkie – Manufacturer’s coupon found in the store, near the product, usually from a red blinking box 

  • BOGO – “Buy One, Get One FREE” 

  • Catalina (cat) — Coupon you get with your receipt at the register; usually triggered by a specific item that you purchased 

  • double coupon – Store “coupon” that doubles manufacturer’s coupon value up to a certain value 

  • DND – “Do not double” 

  • FAR – “Free after rebate” 

  • filler – Item purchased for the sole purpose of making a deal work

  • GM – General Mills Sunday coupon insert packet

  • hangtag — Manufacturer’s coupon hanging from the neck of a product in the store

  • IP – “Internet printable” coupon

  • loss leader — Item that a store puts on a fantastic sale, usually losing money on it, in hopes that while you’re in store buying the item you will buy the rest of your shopping list

  • NLA – “No longer available”

  • OOP – “Out of pocket”

  • overage – The amount of money made on buying an item (profit)

  • OYNO – “On your next order”; another term for Catalina

  • P&G — Proctor & Gamble Sunday coupon insert packet

  • peelie – Manufacturer’s coupon attached to an item that you can peel off & use immediately

  • rolling – Using a CAT or +UP rewards to pay for an item that produces a CAT or more rewards

  • raincheck — a piece of paper given to a customer from a store that serves as a commitment to sell an out-of-stock item when it is restocked at the advertised price

  • RP – Red Plum Sunday coupon insert packet

  • SCR — Single Check Rebate (Rite Aid’s rebate program)

  • SS – SmartSource Sunday insert packet

  • stacking – Using a store coupon with a manufacturer’s coupon on one item

  • tearpad – Pad of manufacturer’s coupons next to an item in the store 

  • U – Unilever Sunday coupon insert packet

  • WYB – “When you buy”

  • YMMV – “Your mileage may vary” (success of the attempt may vary at your store)

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